As Chief Executive Officer at Publicis Health, Alexandra von Plato is a rare hybrid creative pioneer and business executive who has deftly navigated new technologies and media to help clients achieve success since the early days of the digital revolution. She was the first creative executive to realize and leverage the game-changing opportunities of digital in support of healthcare clients and she remains at the forefront of understanding and shaping the role of digital media and new technologies in healthcare communications.

Alex is responsible for launching and leading a portfolio of pioneering health and wellness communication firms, including Razorfish Health, Digitas Health, and Saatchi & Saatchi Wellness. She has overseen the development of groundbreaking marketing and communications programs for leading life sciences, biotech, consumer, and wellness companies, including Pfizer, Johnson & Johnson, Gilead, Merck, Nestlé, and Walmart.

Alex’s expertise in healthcare communications and marketing have made her a sought-after contributor at industry-leading events, including TEDMED, Cannes Lions Jury President, CES Digital Health Summit, Galien Forum, Advertising Women of New York, and Healthcare Businesswomen’s Association.

She proudly serves on the board of ChristianaCare Hospital System and has been recognized as Woman of the Year by the Stevie Awards for Women in Business and as a Champion of Hope by the Leukemia & Lymphoma Society; named among Campaign US’s 40 Over 40; the PharmaVoice 100; and honored as a Health Influencer, Hall of Femme, and Pinnacle Award inductee by MM&M.